News and releases

2026

• May 27, 2026Love: Why Consumers Pay More Strategic Vision’s 2026 Most Loved Vehicle Awards

2025

• November 10, 2025Strategic Vision Announces the Inaugural 2025 Most Popular Vehicle (MPV) Awards, Celebrating How Vehicles Reflect the Passions and Priorities of Their Owners
• September 8, 2025Strategic Vision’s Brand Equity Index™: The World’s Best Predictor of Automotive Wall Street Best Performers
• July 11, 2025Will America’s Growing Third-Party Alley Open Itself to Elon Musk’s America Party?
• April 17, 2025The Art of the (Tariff) Deal Leaves Consumers Scrambling or Stalling Amid the Chaos
• February 14, 2025Republicans and Democrats choose EVs as their Most Loved Vehicle: Neither is a Tesla. The 2025 Most Loved Vehicle Awards
• January 22, 2025Driving Change: Strategic Vision Predicts the Gas-Powered Owners Most Ready to Embrace EVs
• January 16, 2025The Role of TikTok in Vehicle Purchases: Insights from Strategic Vision’s New Vehicle Experience Study

2024

• November 11, 2024Genesis G90 Schools Industry on What Should Define Luxury, According to Strategic Vision's 2024 Total Quality Awards
• March 12, 2024End of an Apple Vehicle? Strategic Vision calls Shenanigans
• February 14, 2024Most Loved Vehicle Awards Explain Why BMW Owners Love Their Ultimate Driving Machines

2023

• December 5, 2023Thirty years of innovation: Strategic Vision launches the 2024 New Vehicle Experience Study
• October 31, 2023Hyundai Beats Everyone as Value Impacts Perceived Quality, Strategic Vision's 2023 TQAs
• October 12, 20232023 ReCon X: Research Directors Assemble for AI, EVs, and the Customer Journey
• February 14, 2023Rivian R1T is More Loved than Ford Trucks, Strategic Vision’s Most Loved Vehicle Awards Explains Why

2022

• December 20, 2022Why Twitter’s Narrative Damages Tesla: Strategic Vision’s Brand Equity Index™ Explains
• September 13, 2022Kia and Mercedes-Benz Vehicles Deliver Quality that Customers Love: 2022 Total Quality Awards
• September 6, 2022New EV Video Education Platform Launched
• August 31, 2022Apple Already Has Greatest Future Vehicle Consideration Among Automakers, Reports Strategic Vision

2021

• November 2, 2021Pandemic Didn't Stop Honda, Kia and Mercedes from Delivering Highest Quality: 2021 TQAs from SV
• March 30, 2021SV Partners With InSearchX to Help Customers Find Their Ideal Car With "Uncanny" Accuracy
• February 12, 2021Customers Still Love their Vehicle Even if Driving Less: The 2021 Most Loved Vehicles in America

2020

• November 17, 2020Driver Engagement Influences Quality Perceptions more than Flawless Toasters: 2020 TQI Winners
• October 13, 2020COVID-19 Impacts Democrats and Republicans Differently, Strategic Vision Research Reveals
• August 18, 2020Genesis More Refined than Mercedes? Strategic Vision’s Brand Equity Index™ Explains Why

2019

• September 17, 2019Strategic Vision Announces First Offices in India
• September 3, 2019Independent Voters: A Comparative Analysis of Former Partisans to Lifelong Independents
• February 10, 2019Tesla Model 3, Sexy and Loved; Chevrolet Builds Love Through Trust: Strategic Vision’s Most Loved Ve

2018

• October 10, 2018Bavaria Does it Best: Mercedes SL ranks highest with owners in Strategic Vision’s annual 2018 Total
• January 19, 2018Automotive Technology Roundtable at SAE to feature Strategic Vision President Alexander Edwards

2017

• November 30, 2017Tesla Model X, Genesis G90 among the Most Loved Vehicles of 2017
• July 20, 2017Quality is in the Eye of the Beholder: Porsche Macan Edges Tesla Model S, Leads Industry

2016

• November 14, 2016Millennials Love Cars! Strategic Vision Reports 2016 Most Loved Vehicles
• October 31, 2016Love and Hate in Politics
• June 16, 2016“American Quality is Already Great Again! Domestic Vehicles Win Majority of Total Quality Awards,”

2015

• November 12, 2015“Nobody Loves Their Cars Like Gen Y", Announcing the Most Loved Vehicles of 2015.